Amasci Creative Blog – Web Design Milton Keynes

Meta information in relation to your search engine optimisation will no longer produce the same effect as to past search engine rankings. However, writing a positive Meta title and description to describe your company will produce more trust in viewers, potentially building extra traffic. Providing a bad Meta title and description could lead customers to use competitors within the same industry.

The ASC Financial Solutions Ltd website was a small basic 8 page website redesign. The company offer Independent Financial Advice in Milton Keynes, Buckinghamshire, Bedfordshire and Hertfordshire.

We started the project by initially re-designing and developing the company logo and branding and then moved this into the website design phase.

The website redesign was developed and designed by ourselves, Amasci Creative, A website design agency based in Milton Keynes. The site features a simple 8 page structure with conistent quick enquiry form.

Plowman Craven is the leading geomatics company in Europe. Plowman Craven are also one of our longest running clients whom we have a superb relationship. This is the third redesign and development the Plowman Craven website has undergone and each time we have excelled in delivering the perfect site at the requirements of the company.

This latest version of the website promotes and offers emphasis from both a market and service perspective. The site has been drastically reduced from the previous versions in terms of written copy and is now much more heavily media rich, utalising videos, case studies and flash on each market and service page.

Amasci Creative Launch Ai AdWords
A Google AdWords Package for Smaller Businesses.

It is crucial for all companies, small and large, to ensure their brands are visible on the internet, but many Pay Per Click or Google AdWords management solutions are priced too high for smaller or start-up companies. Well, with the launch of Amasci’s Ai adWords, that is no longer true! If you’re marketing budget is limited, Amasci can help your website get the exposure it needs to succeed despite the current economic situation. Every penny counts and Amasci will work hard to make sure your money works hard for you.

Google AdWords is Google’s Pay Per Click tool for sponsored listings. An effectively managed campaign will reach a targeted audience of visitors who are searching for your keyphrases. This means they are already more likely to convert to a customer than the average site visitor. Traffic can be increased quickly with campaigns set up for you in no time, and once visitors start converting, a well-managed Google AdWords campaign can rapidly pay for itself.

Amasci’s Ai adWords package has a variety of features to ensure you are kept up-to-date with your campaign’s progress. Reports are produced monthly showing you the number of clicks each advert receives, the number of times it has appeared on a search engine results page and the performance of your chosen keywords. In between reports, Amasci will continually monitor your list of keywords, and adjust the list to keep the campaign performing as well as possible. If you are unsure what budget to set, with our knowledge and experience, we can recommend a budget that will enable you to achieve your goals.

Amasci understand that smaller businesses and start-ups need a greater flexibility with contracts and budgets, as you never know what’s around the next corner. To make things as simple as possible, we don’t tie you in with a contract, and we don’t insist you spend a minimum amount on Google AdWords. For more information, click here or download our PDF brochure.

So you understand that Search Engine Optimisation gets websites visible on Google, Yahoo, and other search engines, but why should you care? Does it really matter where you appear in the search engines?

YES!
Web marketing is a relatively new form of marketing so many people aren’t quite sure how effective it can be. If we compare it to newspaper advertising, appearing on the first page of Google is the equivalent of having a full page advert on the cover of the newspaper, while only appearing on page 34 of Google’s listings, is the equivalent of having a one line advert on the bottom of a page half way through the paper…no one will ever notice it!!